Habitat Digital created this animation to promote a street party. First of all we used motion graphics to bring stock photography to life and convey the key message.
The opening scene reinforces a key campaign image. Interestingly, we brought it to life with sprinkler water effect. Furthermore, we had a mandatory portrait image to play with on 7680×2160 video wall which was the introduction to the rest of the animation. A few effects and voila…a simple piece of communication.
Finally, we also created Interactive Experiences for this client.